Category Archives: Entrepreneur

Entrepreneur, Executive Coaching, Podcast

Growth Hacks, to Win the Internet Game

March 18, 2022 Myrna Young

If you have a business whether it's online or in-store you need to press play to hear some, growth hacks, from the expert. Vin Clancy. In today's episode of the Transform you mind with coach Myrna, I'm speaking to, growth hacker, Vin Clancy. Our topic today is “ Growth hacks, to win the internet game.” Vin is going to share with us today his secret sauce to winning the internet game. I myself want this recipe!

Here is some background info on Vin.

• Infamous growth hacker Vin Clancy went from being on social welfare in the UK to launching 2 online magazines that got over 20 million page views in their first two years with zero ad spend.
•
• He’s since then won best speaker at SXSW V2V for his, growth hacks, talk finished a 100-date world tour, made six figures on his debut growth hacking book, created one of the biggest marketing communities on Facebook, and moved to L.A., where he teaches companies how to rapidly grow their audiences and businesses.
• Vin’s new book “Ace The Game” was released this November.

Show Notes

I never really had what you would call a real job. Like many people my age and I didn't quite know what to do with my life. Luckily for me, I came through in the era of the internet. One day my ex-girlfriend said you got to do something with your life because I was sitting all day on the couch collecting welfare for over a year.

That night I had a dream. I dreamt I was the editor of a magazine where the writers would be stars not musicians. The very next day after that dream, I met a seventeen-year-old kid who built websites. He showed me how to buy a website domain and we decided to buy the domain, Planet IV. We chose the name planet because we intended to be a global site delivering world news and IV because our intention was for the site to grow virally!

The next day after our site was live, I hustled every college and university in the country, saying hey we're building the coolest magazine in the UK. We need writers who wants writing experience. Colleges and universities always want their kids to get writing experience.

The second week we were live with our college writers we had 25,000 visitors. The next six months we did 300,000 visitors, within a year we had a million visitors per month. I learned how to make our content go viral. One of my first, growth hacks, Around the time we had 300,000 visitors a month, we raised a quarter of a million dollars, and I was immediately out of debt.

We then launched a second site, screen robot. That site got two million visitors per month in a hundred days.

We then started a, growth hacking, and marketing agency and I started public speaking in order to get clients. I completed a hundred city world tour speaking about, growth hacks, and getting clients. The tour helped me sell my first book “Secret Sauce” which did over a hundred thousand dollars in pre-orders on Kickstarter and IndieGoGo. I then moved to California, and I've had my biggest year ever. My second book “Ace the Game” just came out and did ten thousand dollars in sales in the first hour of being released.

What is this secret sauce?

I only knew one person in the magazine industry my friend Miche. She said, look you only have to get traffic to a website. If you get traffic, you will have a brand and then you will get investors. So just focus on that one thing, getting traffic to your site.

Our traffic was always great. It started great and it just carried on. The secret sauce, was we understood what type of content to put on our site for it to go viral. Today they are random social news sites for gaming and film watch. You could get traffic from these sites fairly easily.

The secret sauce, is also your competitive edge.

I had 300 people writing for free and We're getting three hundred thousand visitors a month to our site. The internet gives you advantages. Before the internet you had to have money; but now it’s the Wild Wild West, everyone can get into the action.

How do people get traffic from social news sites?

Social news sites are sites where people post up links, they find interesting and then if other people on the website like them, they are voted, and it gets to the top. Our gaming writers used to do gaming this way. I looked in Google Analytics and saw how this was a goldmine for traffic. The most important of my , growth hacks, then I found the other sister sites.

Here are the top 5 social news sites:

Reddit is a social news site with a very smart and helpful community of users. It is plain bordering on downright ugly, but it is very easy to use and a source for some of the best information you'll find. The first of the social news, growth hacks, to get traffic to your site.

Digg is a popular social news site that covers a variety of topics and acts as an RSS reader. It has an easy-to-use interface and new users can be up and running in no time. This is the second of the, growth hacks,

Newsvine is a social news site that thrives on articles submitted (or “seeded”) by its users, similar to Reddit. Users are encouraged to discuss topics by leaving comments. The most interactive of the, growth hacks,

Voat is like a Reddit clone, right down to the design of it. Browse categories using the menu above, submit your own links and participate in the voting to contribute to the community.

Quora is really a question and answer site rather than a news site, but that doesn't mean you can't find newsworthy questions and answers there. The Quora community is ridiculously smart and more than happy to help answer some of the most pressing questions. I have been using Quora as one of my, growth hacks, to get traffic to this blog.

Growth Hacks, for Entrepreneurs

1. Lead Feeder is a piece of software. It'll find every business who lands on your website and it'll find their name their email address and their company so that you can then using an email sequence to follow up with them. I think grip is the piece of software we talk about in the book. So we grab their email and then we send them into an email sequence. So just every business person who lands on your website, before you had no idea.

Now you can identify their business and send them an email sequence. That's an incredible way of getting leads completely on autopilot and my favorite of the, growth hacks,

2. Rebump – The second of the, growth hacks; once you email people you know people are busy they need to be contacted more than once for the most part. Especially if it's more in your best interest than theirs. Rebound is a software where if you email someone and they don't respond, Rebump will email them every 24 hours forever!

3. Linked Helper – The third of the 101, growth hacks, listed in my book is Linked Helper. Linked helper and its sister software called Phantom Bastards is a targeting software. You tell it to do a search for whoever you're targeting such as software engineers in San Francisco and it will find all the people who match that search term. It will reach out to them and connect with them and if they accept the connection request, it'll send the first message.

When you write that first message make sure it has humor and it's not too salesy. Make sure it just begins a conversation e.g I'm putting on a free talk or a free webinar or I have a Facebook group for your industry. It’s a really good way of reaching out. I've seen agencies with twenty twenty-five people all of them are using this software and they're just getting leads by the ton every single day. It works.

Additional Resources

http://blog.myhelps.us/6-are-you-the-picture-or-the-frame/

http://blog.myhelps.us/how-to-get-rapid-results-by-eating-your-largest-frogs-first/

https://www.youtube.com/watch?v=VVTkw5ituFU

Neil Patel – You want to grow your business. You could spend more money on advertising, but who wants to keep giving Google and Facebook all of your money? Instead, try these 4, growth hacks, that will kick-start your referral program.

Entrepreneur, Executive Coaching, Leadership Coaching, Personal Development, small business

How to Use Feedback to Develop Employees

February 21, 2022 Myrna Young

Feedback, plays an integral role in, employees potential, and development, as it is often the only personal communication that employees have that gives them, feedback, about their work.

Feedback, is the breakfast of champions. – Ken Blanchard

Case Study employee, feedback

As a sales manager, you have a team of 10 sales persons: Two are overachievers and the other eight are happy being average. You know they have the potential to do so so much more… What do you do?

• How do you find out what really motivates them?
• How do you offer, feedback, that inspires instead of deflates?

The Sandwich Model of Giving, Feedback

Think of your favorite sandwich… It has bread on top, lots of juicy meat and condiments in the middle and bread at the bottom again.

In the, Sandwich Model, of giving, feedback, the top of the bun represents the good things you see your salesperson doing.

Eg “Patty you did an awesome job on that PowerPoint presentation. You kept your audience interested, you listed facts and supported them, your tonality was awesome and you had good volume. Excellent job; BUT….”

Now you get to the middle of the sandwich, the meat. This is where you offer, feedback, on what Patty could have done better to close the sale. Psychologist's reports that people are more receptive to hear negative, feedback, after you make them feel good with a positive comment.

The reason men in bars lead with flattery!

However your, feedback, is not going to get the desired result if you are not genuine with your praise, the same way if you use a tired overused line at the bar! You get nowhere and the party feels insulted. So dig deep and find something genuinely good to lead off the, feedback. In our case study, Patty gave an awesome presentation, but she did not get the sale. So we pick up at:

Excellent job Patty but; the customer said that they needed to check out other suppliers before they made their decision. It might be a good idea to ask your salesperson what she feels she did wrong. If she says that she felt the customer needed to compare before they bought, you can tell her that they would have made a decision if she had SOLD them on the product by offering a solution to satisfy their real need behind the want.

When employees start getting feedback, they feel they are part of the company. Employee, recognition plays a huge part in boosting performance and maintaining high levels of engagement. It is also one of manager's best tools and an important part of organizational communication. When done regularly, feedback, stops being a thing to be anxious about and becomes another part of your work.

Never forget that this is a two-way communication. Your suggestions, like any other opinion, can be right or wrong. Provide a chance for discussion. Show that you are as willing to listen as you are to share your opinion.

Giving your, employee feedback, may sound silly at first, but we never get better by ourselves. We always need a new perspective to assess things objectively. Take note of what kind of feedback works and what doesn’t.

As a rule of thumb, good managers are good listeners as well. Need a hand? Lend an ear.

Offer Constructive, Feedback

Keep in mind the basic human psychology. People respond better to positive information, so always open your comment with praise and then continue with constructive comments. In no way does this mean you have to sugar-coat your opinion, but there is a reason we still use the idiom “take the bitter with the sweet”.

Not wanting to be too negative is a commendable thing. But you have to keep in mind that, according to Gallup study, employees who get predominantly negative feedback are 20 times more likely to be engaged than those who get no, feedback, at all.

Podbean

The meat in the sandwich, feedback, method: Excellent Job with the presentation Patty, but the customer did not buy. I believe the reason is because you did not identify and therefore could not offer a solution to the real need. The customer told you they needed to purchase a new computer system because their old system does not give them enough storage capacity. Your presentation focused on listing our product with features highlighting our iCloud storage. If you had qualified the customer more thoroughly and understood why they needed more storage, you could have tailored your presentation to highlight the unique features of our product to satisfy the real need and eliminated our competitors.

I have a suggestion, for the next month, when you meet with customers for the first time, I want you to really understand their needs behind the want. Ask questions like “I understand your need to have more storage. What would more storage really give you?” The customer may say, something like “We would be able to look back at data for 5 years and understand our customer's buying history. We also would be able to really identify trends and analyze what worked and what did not work.”

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No sandwich is complete without the bread at the bottom. So you end with encouragement. To finish off your, feedback, you could say something like “You can become the star on this team, you just need to tweak your qualifying questions to understand the customer’s needs and you will see your close rate shoot through the roof.”

This sandwich model is the best way to give, feedback, to your subordinates. It motivates instead of deflates!

Additional Resources

http://blog.myhelps.us/coach-myrna-7-ways-to-get-unstuck-from-old-patterns/

http://blog.myhelps.us/we-can-all-be-the-authors-of-our-own-lives/

blog, career development, coaching, emotional intelligence, Entrepreneur, Executive Coaching, Fluid Intelligence, How to outsmart your brain, Leadership Coaching, Life Coaching, lifecoaching, Mindset Transformation, Personal Development, Podcast

4 Techniques to Outsmart Your Brain

February 20, 2022 Myrna Young 2 Comments

Welcome to the Mindset Transformation radio show and Podcast. Today Dr. Marcia Reynolds is going to teach us “4 Techniques to, Outsmart your Brain” Relax, Detach, gain clarity and ask yourself, How do I want to feel?

But First in keeping with that theme I want to share with you one of the classic stories of how our Brain can Outsmart us.

Acres of Diamonds

There once lived not far from the River Indus an ancient Persian by the name of Al Hafed. Al Hafed owned a very large farm with orchards, grain fields and gardens. He was a contented and wealthy man—contented because he was wealthy, and wealthy because he was contented. One day there visited this old farmer one of those ancient Buddhist priests, and he sat down by Al Hafed's fire and told that old farmer how this world of ours was made.

He said that this world was once a mere bank of fog and the Almighty thrust his finger into the bank of fog and then began slowly to move his finger around and gradually to increase the speed of his finger until at last he whirled that bank of fog into a solid ball of fire, and it went rolling through the universe, burning its way through other cosmic banks of fog, until it condensed the moisture without, and fell in floods of rain upon the heated surface and cooled the outward crust.

Then the internal flames burst through the cooling crust and threw up the mountains and made the hills and the valleys of this wonderful world of ours. If this internal melted mass burst out and cooled very quickly it became granite; that which cooled less quickly became silver; and less quickly, gold; and after gold, diamonds were made. Said the old priest, “A, diamond, is a congealed drop of sunlight.”

Finding your diamonds in your back yard

This is a scientific truth also. You all know that a diamond is pure carbon, actually deposited sunlight. The old priest told Al Hafed that if he had a handful of diamonds he could purchase a whole country, and with a mine of diamonds he could place his children upon thrones through the influence of their great wealth.

Al Hafed heard all about, diamonds, and how much they were worth, and went to his bed that night a poor man—not that he had lost anything, but poor because he was discontented and discontented because he thought he was poor. He said: “I want a mine of, diamonds!” So he lay awake all night, and early in the morning sought out the priest.

Reminds me of the story I tell my children about the dog and his shadow. If you are not familiar, a dog is walking over a bridge and sees another dog with a bone. He decides he wants that bone as well and jumps in and loses the bone he has in his mouth because what he saw was not another dog but his own shadow. It is a story of discontent and greed!

Getting back to our story. Al Hafed woke the priest out of his dreams and said to him, “Will you tell me where I can find, diamonds?” The priest said, “Diamonds? What do you want with diamonds?” “I want to be immensely rich,” said Al Hafed, “but I don't know where to go.” “Well,” said the priest, “if you will find a river that runs over white sand between high mountains, in those sands you will always see, diamonds.”

“Do you really believe that there is such a river asked al Hafed?” The priest replied “Plenty of them, plenty of them; all you have to do is just go and find them, then you have them.” Al Hafed said, “I will go.” So he sold his farm, collected his money at interest, left his family in charge of a neighbor, and away he went in search of diamonds.

Searching for what you already have

He began at the Mountains of the Moon. Afterwards he went around into Palestine, then wandered on into Europe, and at last, when his money was all spent, and he was in rags, wretchedness and poverty, he stood on the shore of that bay in Barcelona, Spain, when a tidal wave came rolling in through the Pillars of Hercules and the poor, afflicted, suffering man could not resist the awful temptation to cast himself into that incoming tide, and he sank beneath its foaming crest, never to rise in this life again.

Now, Al Hafed's successor one day led his camel out into the garden to drink, and as that camel put its nose down into the clear water of the garden brook Al Hafed's successor noticed a curious flash of light from the sands of the shallow stream, and reaching in he pulled out a black stone having an eye of light that reflected all the colors of the rainbow, and he took that curious pebble into the house and left it on the mantel, then went on his way and forgot all about it.

A few days after that, this same old priest who told Al Hafed how diamonds were made, came in to visit his successor, when he saw that flash of light from the mantel. He rushed up and said, “Here is a, diamond,—here is a diamond! Has Al Hafed returned?” “No, no; Al Hafed has not returned and that is not a diamond; that is nothing but a stone; we found it right out here in our garden.” “But I know a, diamond, when I see it,” the priest said; “this is a diamond!”

Then together they rushed to the garden and stirred up the white sands with their fingers and found others more beautiful, more valuable, diamonds, than the first, and thus were discovered the diamond mines of Golconda, the most magnificent diamond mines in all the history of mankind, exceeding the Kimberley in its value. The great Kohinoor diamond in England's crown jewels and the largest crown diamond on earth in Russia's crown jewels came from that mine.

The moral to the story is had Al Hafed remained at home and dug in his own cellar or in his own garden he would have had, acres of diamonds.

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We are are all diamonds

We are all, Acres of Diamonds, Each and every one of us is unique with acres of talent and gifts. If we dig we will find them. Don’t be like Al Hafed and go looking for riches elsewhere. You are all, diamonds, in the rough.

Now let me tell you a little more of our guest today.

Dr. Marcia Reynolds is fascinated by the, brain, especially how to, outsmart your brain, what sparks feelings of connection, commitment, and possibility. She is able to draw on her research to help leaders have more meaningful conversations that inspire change. She has delivered workshops in 35 countries and has presented at the Harvard Kennedy School, Cornell University, and the Edwards School of Management in Canada.

Marcia is a true pioneer in the coaching profession. She was the 5th global president of the International Coach Federation and is the training director for the Healthcare Coaching Institute at Virginia Tech. She also teaches for coaching schools in Russia and China.

Interviews and excerpts from her books, Outsmart Your Brain, Wander Woman, and her latest, The Discomfort Zone: How Leaders Turn Difficult Conversations into Breakthroughs have appeared in many places including Fast Company, CNN.com, Psychology Today, and The Wall Street Journal and she has appeared on ABC World News.

Marcia’s doctoral degree is in organizational psychology with an emphasis on the needs of strong, smart women in today’s corporations. She also holds two master’s degrees in education and communications.

Show Notes:

• What do mean by, Outsmart your brain.
The primary purpose of the, brain, is to protect you and to keep you safe.
Anytime you say something to someone that is critical they get defensive and they get defensive without thought. To, outsmart your brain, is really about making good choices. Stopping and asking what is my, brain, perceiving here and what is really true. You have to know how to stop, breathe and make good choices.
You have to shift your emotions. Take 10 sec to remember to care, take 10 sec to realize that this person is not trying to hurt me.
You have to change your emotion to change your thought to, outsmart your brain.

Here are the 4 Techniques to change your emotions and outsmart your brain.

1. Relax your body, release the tension. Take a breath let it out
2. Clear your mind. Quickly drop your mind to the center of your body
3. Center your mind on your Chi or 2nd Chakra
4. Choose how you want to feel.
• What prompts your brain to do things that sabotage your best intentions
The brain perceives a threat to something so it protects you.
If you are afraid it sees danger and sabotages your efforts.

• Is there something we can do to stop reacting?
You have to understand your emotions triggers.
They are there to protect you.
Like respect in the workplace.
The, brain, reacts because it may think that someone is trying to take control over you

• How can we use our heart and brain to control our emotions?

Quiet your mind and ask your mind or gut. What should I do?
Take a breath and go into your heart and then you usually say something better
When your heart and your gut is open then you have access to all three of your brains
Your brain, your heart and your gut.

• Are the brains of men and women wired differently?
We are born with the same wiring but whatever is rewarded as we aged that is what we become. Women were more head and gut based and men were more head based but that is changing.
Men are becoming more heart based because they are being raised by women.

• www.Outsmartyourbain.com

Go to discomfort zone resources for outsmarting your brain.
Contact Dr Marcia at marcia@outsmartyourbrain.com

web: http://www.myrnayounghelps.com
Author: “Out of the Snares”
http://www.amazon.com/dp/B013C71KHE
MyHelps Youtube channel

https://www.youtube.com/channel/UC8p2lfxF2GhOihRv8N3EZeA

blog, career development, coaching, Entrepreneur, Executive Coaching, Leadership Coaching, Mindset Transformation, Personal Development, Podcast, sales team, small business

How To Transform Behavior in the Workplace

February 19, 2022 Myrna Young

Gena Yuvette Davis, a board certified executive coach, corporate trainer and organizational development consultant. “How to Transform Behavior in the Workplace” to facilitate workplace well being

In keeping with my custom, I would like to share with you my tip of the week from coach Myrna.
Since Gena is going to talk today on How to, Transform, Behavior, in the, workplace, I want to share “How to, transform, your life by removing old conditioning.

How to Remove old conditioning:

The physical component of the mind body connection, is the brain.
The mind is the software and the physical brain is the hardware.
If your brain, the hardware, is stuck in old patterns, even with the best of intentions, the software, the mind, won't work.
If you let your brain keep you repeating the same patterns, you become like a biological robot.
Your words thoughts and actions become totally predictable.
We are all victims of repetitive patterns.

To change the patterns that are not serving you, the solution is awareness.

Here are 5, Behaviors, that are usually automatic.

1: Snacking non – stop even when not hungry
2: Spending too much time on the couch watching TV
3: Overspending your way into debt
4: Eating too much fast foods
5: Skipping breakfast
6: Late night snacking
7: Smoking cigarettes

How can you bring awareness to these, behaviors, and interrupt your pattern?

Let’s look at.
Snacking non stop
– whenever you feel the need to grab that bag of chips, stop and ask yourself
What am I really needing?
What need is this food really filling?

The moment you take a moment to think about your action, you interrupt your pattern.
You are on your way to breaking that habit. Even if you still eat that bag of chips.
You are on to way to removing old conditioning. Awareness is the key.

Another way to remove old conditioning and, behavior, is to:

Change your state
Let’s say you are sitting on the couch and you reach for the bowl of nachos on the table or the bags of chips from our previous example.
Just as you think the thought to command your hands to reach for the bowl; Change your state!
Get up and walk to the bathroom or to the mailbox. Move your physical body into a different position.
The 3rd way you can remove old conditioning or, behavior, is to:
Create a new habit – rewire the physical component.

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Let look at our example of skipping Breakfast.
Make it easy.
– buy a drinkable breakfast and grab it on the way out of the door.
– have your partner make you breakfast.
– prepare a sandwich the night before and eat on the way to work.
– set the alarm 15 mins earlier.

These are a few ways to remove old conditioning and, transform, behavior, in your personal life:

•Authentically committed to empowering and inspiring others to be their best selves, Gena specializes in working with clients from a variety of industries who are on the fast track to taking their careers to next level. She is also a change agent for organizations who wish to transform their companies into diverse, collaborative and thriving work forces. Her drive and energy is infectious as she is able to elevate her clients and help them live to their true potential.
•
• Gena’s coaching, training and consulting style is intuitive, always full of energy, and with a touch of gentle persistence! Knowing that the answers are already within, Gena’s job is simply to be the way-shower of what is already known to be true – “success attained.” She is dedicated to assisting individuals and organizations to achieve excellence in ways that support integrity and a collaborative spirit and to achieve their purpose.
In addition to executive coaching and training in the areas of emotional intelligence, leadership effectiveness, communication skills and reputation management, her work includes a variety of strategic consulting services such as strategic planning, change management, retreat planning and facilitation, employee engagement, team-building, as well as diversity and inclusion initiatives. Her focus is on developing collaborative processes and as a thinking partner to foster learning, dialogue, and innovation.

• Podcast interview Questions Transform Your Mind Podcast

Best Practices to Transform Behavior In the Workplace

• 1) What is “Behavioral Transformation using ETT ?”

Emotional Transformation Therapy (ETT)

Emotional Transformation Therapy (ETT),

a therapeutic method incorporating the use of light, color wavelengths, and eye movements, aims to rapidly transform emotional distress and related physical pain into a positive emotional state.

Professionals trained in ETT work to help those in therapy address trauma and other pain and achieve lasting, healing change.

Emotional Transformation Therapy, developed by contemporary psychologist Dr. Stephen Vazquez in 1991, is a relatively new form of therapy. Vazquez’s studies in the fields of epigenetics, optometry, neurobiology, and quantum physics influenced various aspects of his development of ETT as he attempted to establish a therapeutic technique beneficial for the reduction of emotional and physical distress. His noninvasive, non-pharmaceutical approach combines traditional psychotherapy with the use of visual brain stimulation and colored light therapy for reportedly fast results.

ETT draws on the concepts of interpersonal therapy and visual brain stimulation therapy. This research-driven approach is used by trained practitioners to transform emotional distress without the use of drugs and medications. ETT aims to help the person in treatment move swiftly from a difficult emotional state into a more positive emotional state—from despair to empowerment, unhappiness to joy, or trepidation to courage, and so on—through the remedial use of light and color wavelengths, which can be administered through a light box designed specifically for ETT.

HOW DOES ETT WORK in TRANSFORMING, BEHAVIOR?

Many people who seek therapy do so when they experience mentally or physically unpleasant states or feel trapped by their emotions, feelings, memories, or current situation. In ETT, neural impulses are used in conjunction with specific forms of eye movement and stimulation to target these uncomfortable emotional and physical states in the corresponding areas of the brain.

Specifically, the brain is stimulated with lights and colors in order to reshape the neural impulses affecting the brain and the nervous system. The therapist observes the emotional responses of the person in therapy and helps facilitate productive regulation through verbal cues meant to induce rapid emotional and behavioral changes.

Discoveries in light therapy show particular wavelengths of light to be able to help transform a person’s emotional state when administered properly. ETT theory, which is grounded in this principle, incorporates interaction between the therapist and the person in therapy to create what proponents of ETT believe to be an effective method for the rapid restoration of a positive emotional state.

• 2) Why is behavioral transformation so difficult?
• 3) What are the different communication and behavioral styles?
• 4) What are three best practices to behavioral transformation in the workplace
• 5) What can we do to be our own advocates for change?
• 6) Can we really transform our work environment through behavioral transformation? How?

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Additional Resources

How to become Limitless: Emotional Intelligence Leadership

Dressing for Success, Entrepreneur, Executive Coaching, improving sales, Leadership Coaching, Life Coaching, LinkedIn profile, Personal Development, Personal Development Podcast, Podcast

5 Ways To Improve Your Bait

February 16, 2022 Myrna Young

In sales, you are the, Bait! Everything you heard is true! People buy from people they like, people they feel a connection to or with people who are like them!

I recently watched the movie “A River runs through it”. I should confess that anything with Brad Pitt I watch with a big smile on my face! Anyway, in the movie Brad and his brother were fishing in this river. Brad's brother was catching a whole lot of fish and Brad had not caught one. After some time of being a spectator in this fishing expedition, he shouted to his brother, “What are they biting on?” His brother shouted back, “Pimento Bugs”. Strangest bait I ever saw, these bugs had wings! But sure enough, when Brad changed his bait he caught the biggest fish ever! Know your, bait.

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Here are 5 Ways you can Improve your, Bait:

1: Use Your Attire as your, Bait, What to wear to an interview.

I will start with an Old Cliché “You never get a second chance to make a first impression.” If you are going for an interview or meeting with a customer for the first time; look the part, and that is your best, use the first impression as your, bait.

I went for an interview once at Apple retail Store and I was very confused. Apple, Google and Facebook CEO's have all made famous the tea shirt and running shoes mode of dress. So I was not sure how to dress; but I decided on a suit. No tee-shirt and runners for me! Better to be overdressed than not get a job because you showed up in tea shirt and tennis shoes.

In the movie “the Pursuit of Happyness“, Will Smith was sleeping in bathrooms and homeless; but he made sure he had one suit that always looked good. That is all you need, one good outfit. What to wear to an interview, It is suggested that for the man the color should be blue, black or grey for a suit. For the ladies a pant suit or an A-line dress works wonders. Looking good is always, bait, to the looker.

2: Your Profile picture is also your, bait

Your profile picture is what everyone sees. Just a picture of your head and face, and they from that they form a judgement, whether consciously or not from your, appearance, In a recent LinkedIn training class, the presenter told a story about how he was about to hire someone for a service, then he noticed that their picture was dark and blurred. He said he decided not do business with them. He formed a judgement that if they could not spend $50 to get a good profile picture, then they could not be successful. You might say that he was too judgmental; but you never know what is costing you business. It is best to button it up and use your, bait.

I personally would never connect with anyone who didn't have a profile picture, because I made the judgement that they were either not active or not serious. Now I connect because I can offer my consulting services because they need Help! Spend the money to get a professional profile picture and it will pay dividends. Whoever you are trying to attract, your picture is one, bait.

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3: The entire package or, appearance, is your, bait.

I could never understand the “shoe shine” concept. Why did men favor going to get their shoes professionally shined until it became a mirror and they could see their faces in their shoes?
Now I understand, those men understood the value of “the entire package”. You can't show up in an expensive suit, and your shoes are not shined! You can't show up in an expensive suit and your hair looks like a hippie; you can't show up in an expensive suit and your car looks like you bought it from the scrapyard. People form the wrong impression and then you have to work doubly hard for them to hear what is “coming out of your mouth”. Your entire package is your, bait.

For men, pay attention to the suit, shirt, tie, hair style, shoes.

For women, pay attention to your dress, your hair, your shoes and your pocket book! Yes, people now pay attention to what handbag you are putting your lipstick into!

4: Your Business card, your Website, and your Printed Materials is also your, Bait.

If you want to convey success, then you have to dress for success.

Has anyone ever handed you a business card that was printed at home on cheap paper? What was your reaction? Did you want to run out and purchase their product? I am sure you didn't. Or you ask someone who has a service you are interested in for a business card, and they tell you they don't have one. Not having a business card is one way to be sure that the prospect is not going to bite on your, bait.

I should even add a pin to this scenario. In the movie “the Pursuit of Happyness”, there is a scene in which a salesperson bent over backwards to get a contract with Will Smith to produce his story. He called him several times, he made him an irresistible offer, he tracked him down at the airport and when Will was about to sign the contract and he asked him for a pen, he did not have one! Will cancelled the deal. He felt that a salesperson should always have a business card and a pen if he is worth anything!

Google Podcast Transform Your Mind

5: Your Speech – how you speak is also, bait

I don't know if you have noticed, but most of the leading roles for movies and television commercials are going to actors who sound English! It is like a “cool breeze” to listen to someone with a pleasant voice. You don't have to have an English accent; but your volume should be right and your pace should be right. As a Toastmaster, when we are speaking, we are gonged when we add fillers to our speech. Fillers are so, umm, ahh, etc. if you are doing a presentation, erase self doubt by not having too many fillers, your audience won't regard you as a subject matter expert.

Your, Bait is you! Once you make a good impression and the fish are biting; then you can get on with the business that you came to do, and that is to sell your product or service.

You want to catch some fish!

https://www.myhelps.us/contact-us-1.html

Additional Resources:

http://blog.myhelps.us/4-life-hacks-that-will-motivate-your-teams/

http://blog.myhelps.us/the-world-of-the-entrepreneur/

Dressing For Success And The Achievement Of Your Dreams

differentiation, Entrepreneur, Executive Coaching, improving sales, Leadership Coaching, Personal Development, sales team, small business

Who is the Team Player on Your Team? The 20/70/10 Rule

February 12, 2022 Myrna Young

Who is your favorite team player?

Who is your favorite, team player? Is it LeBron James in basketball? Peyton Manning in Football, or Derek Jeter in baseball? Regardless of which star you pick, management knows that this, team player, is the “duck who lays the golden eggs” and they treat him with respect and shower him with dollars.

On the same team, suiting up in the same uniform, playing the same number of games, going to the same amount of meetings and practice workouts; you can have the star making 10 million per year and his team member making the minimum $300,000 per year. What exactly is the message management is trying to convey with this disparity in salary? The message is “you are the best, you are, the most valuable, team player, on this team.

We need you to win. We value you and your skills, we don't want another team to be able to steal you away by offering you more money.” The other members of the team don't grumble at the water cooler about the unfairness of pay. Instead they are happy to play in the presence of greatness and they are hoping that some of his skills will rub off on them.

Sales team player

Let's bring this, team player, scenario to your, sales team. How are you letting the stars on your, sales team, know that you value their contributions? Do you reward them with praise publicly and personally? Do their bonuses reflect their value? I have been on, sales teams, where the top sales representative overachieves by 150% to revenue goal and the Sales Manager offers no public or personal congratulations. No fanfare! On top of that accounting tries to not pay by recalculating and cutting the amounts of bonuses.

The, 20/70/10 rule, of differentiation states that 20% of your team are your star players and should be showered with incentives to continue to perform at this high level. The next 70 percent are average or mediocre team members and management should offer them coaching to improve their confidence and skills sets.

Take the case study of Rolando McClain. He was the #1 draft pick for the Oakland Raiders in 2010. That means that he was one of the best coming out of college; but once in the NFL, he didn't live up to his potential and he was released first by Oakland Raiders. He was then picked up by the Baltimore Ravens and later released as well.

Then when the Cowboys were looking for a linebacker, McClain came under their radar and they decided to check him out. They called his old college coach Nick Sabin and asked him what made McClain good in college. With this information the Cowboys received from Coach Sabin, they called McClain in for a tryout and made him an offer. The story goes that the exchange with the Ravens cost the Cowboys a bag of donuts! Jason Garrett the head coach of the Cowboys and his coaching staff worked with McClain, improved his confidence, and moved him from the bottom 10%, to the top 20%. McClain now starts every game and he and the Cowboys had an awesome year.

We could this sports analogy to show that the job of a Sales Manager is to move his mediocre, team player, up through the ranks with effective coaching. Sometimes an outside coach works best, because the employee can be honest. Beating them over the head with the numbers on the report is not the way to do it.

Who Is a Team Player?

A, team player, is a person who plays or works well as a member of a team or group. Teams in organizations need strong team players to perform well and reach their goals.

Team Players, motivates unity in the workplace

A teamwork environment promotes an atmosphere that fosters friendship and loyalty. These close-knit relationships motivate employees in parallel and align them to work harder, cooperate and be supportive of one another.

Individuals possess diverse talents, weaknesses, communication skills, strengths, and habits. Therefore, when a teamwork environment is not encouraged this can pose many challenges towards achieving the overall goals and objectives. This creates an environment where employees become focused on promoting their own achievements and competing against their fellow colleagues. This is not a, team player. Ultimately, this can lead to an unhealthy and inefficient working environment.

When teamwork is working, the whole team would be motivated and working toward the same goal in harmony.

Teamwork and Team Players offer differing perspectives and feedback

Good teamwork structures provide your organization with a diversity of thought, creativity, perspectives, opportunities, and problem-solving approaches. A proper team environment allows individuals to brainstorm collectively, which in turn increases their success to problem solve and arrive at solutions more efficiently and effectively.

Effective, sales teams also allow the initiative to innovate, in turn creating a competitive edge to accomplish goals and objectives. Sharing differing opinions and experiences strengthens accountability and can help make effective decisions faster, than when done alone.

Team effort increases output by having quick feedback and multiple sets of skills come into play to support your work. You can do the stages of designing, planning, and implementation much more efficiently when a team is functioning well.

Please call me for a free consultation if you are interested in improving the players on your team.

The last number is the bottom 10%. These team members should be moved out to other roles. If on a sales team and selling is not their forte, they could be moved to a supporting role, for example.

Additional Resources

http://blog.myhelps.us/how-to-run-your-sales-meetings-like-a-quaterback/

coaching, Entrepreneur, improving sales, Leadership Coaching, motivation, Personal Development, sales team, small business

How to Run Your Sales Meetings like a Coach

February 11, 2022 Myrna Young

Running your, sales meetings, like a, coach, we can take lessons from, Head Coach, Bill Belichick‘s. His greatness comes from the fact that he builds his systems around the strengths and weaknesses of his roster and it led him to 4 Super Bowl Championships. This is good coaching in the purest form; playing to the strengths of one’s personnel.

It may not be something that often crosses your mind, but a football, coach, and small business owners have a lot in common. Both professions require leadership, dedication, commitment and a strong work ethic in order to succeed.

There is an old saying about the strength of the wolf is the pack, and I think there is a lot of truth to that. On a football team, it’s not the strength of the individual players, but it is the strength of the unit and how they all function together.” — Bill Belichick

Just like football coaches, as a small business owner or a Sales Manager; you must take on many roles to ensure everybody is working together as a team to achieve important goals and for operations to run smoothly. Here are a few other ways football coaches and small business owners play a similar game.

Running your, sales meetings, life Pre-game

To prepare for a football game the, coach, research opponents, develop game plans and determine the best lineup of players who will help the team win. Similarly, when starting a small business, sales managers, conduct market research to understand the competition and the key economic conditions and indicators. Entrepreneurs also build a business plan, which sets the strategic framework for the organization and maps out the path forward. In addition, small business owners find top talent who will help them execute the plan and beat the competition.

Transform Your mind Podcast

How do you, coach, During the game

Over the course of a game, head coaches, make adjustments regularly, shifting tactics to put their team in position to score and win. They consult with the assistant, coach, to get advice on what plays they should run. Entrepreneurs and Sales Managers also make strategic moves and adjust to constantly changing market forces and customer demands.

How does your, sales teams, handle Halftime

A, coach, typically deliver inspiring halftime speeches that motivate players to give their all and function as a team. Entrepreneurs and, Sales Managers, should also motivate their employees by providing benefit programs and encouraging their career growth through coaching and motivational curriculum, that helps to strengthen their teams' skills. Having a motivational speaker at your monthly or quarterly sales meetings also adds a charge to your team, similar to the Half Time inspirational speeches of great coaches.

Download on Spotify

How do you, coach, the Post-game

Following a game, coaches review footage to analyze which plays and strategies did or did not work and what improvements the team can make to defeat the next opponent. At the end of each day or period of performance, entrepreneurs crunch numbers to determine how well the business performed and identify ways to boost profits, cut costs and improve customer service.

At your Monday Morning, sales meetings, Sales Managers, should be doing the same thing. They should be analyzing which plays resulted in closed sales and which plays didn't. They should develop strategies and best practices from reviewing the week's plays. Only then can they become the Tom Brady of management.

They will know the strengths and weaknesses of not only their team members but of the competition. They will know if the competition has a tendency to lead with price or service. They could then quarterback their team to run plays that would leave the competition behind or looking in the wrong direction.

iHeart Radio

Coaching your team

It's still easy to make a case for Belichick as the best.

Belichick's Patriots are in the AFC championship game for the sixth consecutive season and the 11th time overall in his 17 seasons. If they beat the Steelers tonight and go on to win Super Bowl LI against Green Bay or Atlanta, they will win the championship for the fifth time under Belichick, which would break his tie with Noll for most Super Bowl wins as a coach. Belichick's 24 postseason wins are a record and his 237 regular-season wins rank fourth all time. His record with the Patriots is 201-71, a staggering .739 winning percentage. His accomplishments and consistency are terrific, especially during the free agency era.

“His handprints, his fingerprints are over that whole team,” Ben Roethlisberger said last week. “They often out, coach, their opponent. That's a credit to him, mastermind or whatever you want to call him.

“When you're playing a defense like [New England's], you have to be prepared for everything. You may not see the same defense twice. He'll change things up. He'll give you looks you've never seen before. He'll do things that it doesn't matter how much you study. That's what makes him so good. He's difficult to go against. You look at, arguably, the most well prepared quarterback to ever play the game, Peyton Manning. How many years did Belichick supposedly have his number?”

Manning lost seven of his first eight games against Belichick and finished his Hall of Fame-worthy career 8-12 against him. Roethlisberger, by the way, is 3-6 against Belichick.

I get that people say Belichick didn't become a great coach until he went to New England and hooked up with Tom Brady to become the best coach-quarterback combination in NFL history. Belichick's five-year record with the Cleveland Browns from 1991 – 95 was 36 44 with four losing seasons. No one was preparing his bust for Canton back then.

Additional Resources

http://blog.myhelps.us/who-is-the-team-player-the-20-70-10-rule/

http://blog.myhelps.us/15-benefits-of-business-coaching/

Entrepreneur, Executive Coaching, Leadership Coaching, Life Coaching, Personal Development, small business, Spiritual Fulfillment, Spiritual Life Coaching

Caring for your Inception or Thought Seeds

February 10, 2022 Myrna Young

As a CEO, it doesn't matter whether your company is only “you” or you have a staff of one thousand. If you are the CEO, you are the visionary. You are all your company has, and your company will rise or fall depending on what you do with your “thought seed” or, inception, ideas.
You are the lid!

Limits, like fear, is often an illusion.
Michael Jordan

What we are today comes from our, inception, thoughts of yesterday, and our present thoughts build our life of tomorrow: Our life is the creation of our mind.
Buddha (563 BC-483 BC) Founder of Buddhism

An, inception, story

Let's say you are a Law student at Harvard University; but your passion is writing software. You spend most of your time in the computer lab writing code. One day your friend and fellow computer enthusiast show you an edition of Popular Electronics magazine, featuring a kit to build one of the first mini computers, the “Altair 8800”.

You think to yourself, this new computer needs software to run, inception, thought, idea! I can write the code for the software to run this computer!. So you call the company and tell them that you have already written software that would run on this new computer. Not true, you don’t even have a model!

But you get them to agree to give you a meeting to demonstrate. You bust your ass to deliver; and you meet the deadline. Your code worked perfectly. The company gives you the contract. You quit Harvard and go full time into your own company; you call it Micro-soft! All because of an, inception, thought, idea.

Transform Your Mind Podcast Pandora

Where is reality in this story? How many CEO’s operate in this space of total confidence, vision and action? The ordinary would have said, “We would need to get an Altair computer and understand the Bios before we can write code.” The ordinary would wait for the right time to make the call. The ordinary would waste this, inception, idea because they are waiting for the right time or the stars to line up.

You know the end of the story. Bill Gates and Paul Allen started Microsoft after that. At 23 years old, Bill had 25 employees and his company was grossing over 2 million annually. This was before IBM and MS-DOS. Today he is the richest man in the world with a personal fortune in the billions.

How to Care for your, Inception, or, Thought, seeds.

Care for your, “thought, seeds” or, inception, ideas. Ideas that are in alignment with your purpose will light you up and make you feel good. Most of us, you and me, when we get, “thought, seeds”, we filter them through our reality filter. We ask the question “does this make sense”.

“Dare to be unrealistic. Saying this is not realistic is the most commonly traveled road to mediocrity”
Will smith

What do you do with your, “thoughts, seeds“? Are you like the farmer from the scriptures? Do you sow some of them on rocks? Where the winds of negativity or your friends and family discourage you and tell you it would never work? Thoughts, are incepted into your mind so you can water them and make them grow.

Inception of thought seeds

“A farmer went out to sow his seed. 4 As he was scattering the seed, some fell along the path, and the birds came and ate it up. 5 Some fell on rocky places, where it did not have much soil. It sprang up quickly, because the soil was shallow. 6 But when the sun came up, the plants were scorched, and they withered because they had no root. 7 Other seed fell among thorns, which grew up and choked the plants. 8 Still other seed fell on good soil, where it produced a crop—a hundred, sixty or thirty times what was sown. 9 Whoever has ears, let them hear.”………Mathew 13:4-9

Each moment as you move through this world, you are planting seeds. Those seeds are your, thoughts. Once planted, they take root and grow into a forest of reality which surrounds you. So how is your forest growing?

Is it filled with beautiful, productive flora, growing from a steady stream of, positive thought seeds,? Or is it filled with gnarled, thorny, tangled vines which hold you back in every direction?

The trees that grow depend upon the seeds that are planted. Though each thought is a small, seemingly insignificant thing, once it has passed through your mind it begins to grow into something real and substantial.

Each, thought, combines with the other, thoughts, that came before it, and the, thoughts, that come after it, to set the direction of your reality. Even the most secret, hidden thoughts eventually become obvious because of the direction they give to your life.

You can decide how to direct your mind, and by so doing you can profoundly affect the reality of your life. Plant row after row of positive, empowering, thought seeds, and these, inception, thoughts, will grow into a rich and magnificent forest of value and accomplishment.

Download on iTunes

So, when you have a, “thought, seed” or, inception, that excites you; you plant it in the ground, you cover it up, you water it and it WILL become a tree.

I started off talking about CEO's; but each and every one of us wants to grow up to be something.

Michael Jordon wanted to be the best at basketball. So he hired a coach and every summer he practiced and mastered one skill.

Coaching helps you take stock of where you are now in all aspects of your life, and how that compares to where you would like to be.
Elaine MacDonald

Join me for my new webinar workshop entitled “The Leader Within“. I am offering to HELP you either water the, “thought, seeds” already planted or plant new “seeds” to realize your vision. This webinar will be absolutely FREE!. Its purpose is to help you discover where you are today and plant your, inception, idea of where you want to be.

So if you want to be something tomorrow you are not today then:
REGISTER FOR FREE!!

Additional Resources:

http://blog.myhelps.us/how-to-transform-good-thoughts-into-things/

http://blog.myhelps.us/principle-4-have-a-positive-mind-set/

Entrepreneur, Executive Coaching, Leadership Coaching, Life Coaching, motivation, Personal Development, setting goals, small business, Spiritual Fulfillment, webinar

Can you recognize your failure symptoms?

February 3, 2022 Myrna Young 1 Comment

Are you a, failure? Can you recognize your, failure, symptoms? How often have you said “life is short”?

Well It is! We are here on earth for a limited time to fulfill a purpose. Wouldn’t it be nice if we could go to the doctor and tell him our life symptoms and he would give us a diagnosis of success or, failure? For example if you go to the doctor today with itchy bumps and a fever, he would look at you and without running any tests diagnose you with the chicken pox.

Recognizing your, failure, symptoms early in life before you get to your 5th or 6th decade is the only way to take action to modify your behaviors. As we head into 2015, I would like to offer you the gift of consciousness. Do you have any of the symptoms below? If you do, call me for a free coaching session. Take control of your life and get a step closer to success.

Transform Your mind Podcast with coach Myrna — Transform Your mind Podcast

Here are 5 symptoms of, failure.

1. Sleeping too much is a symptom of, failure.

Do you sleep more than 6 hours per night or day? Thomas Edison took only 2 hour naps on his desk while he was working on his inventions. He didn’t want to sleep because he was so invested in his work. He called sleep a waste of time.

I read Donald Trump’s biography and he said that he hated going to sleep because he was so excited about his business and he didn’t want to miss anything.

Donald Trump credits only sleeping for three or four hours with staying ahead of his competition. “How does somebody who's sleeping 8 and 10 hours a day compete with someone that's sleeping three or four?” he's said.

Political leaders across the globe run their countries on short spurts of shuteye. President Obama has said he can get by on a four-hour doze. Former British Prime Minister Margaret Thatcher ran the U.K. for a decade, on four hours a night.

The saying “the early bird catches the worm” is meant to tell you that rising early is best if you want to catch the opportunities. If you go to bed early and sleep late, that is a, failure symptom, that you will not be successful.

2. Are you an, Introvert, or an Extrovert

A shy kid might look longingly at other kids playing in the schoolyard, afraid and unsure about how to approach them, but an introvert is perfectly content on her own.
Laurie Helgoe

Introverts, are sometimes called the “walking sleepers”. Introverts, usually allow activity to pass by them without participation, indulge in time killing pursuits, taking only the most minor role or unconstructive parts. Introverts, are also the solitaire players, the pathological bookworms, the endless crossword puzzlers, the couch potatoes. In order to succeed in business or life, you need to have the ability to sell yourself, you need social skills. You don’t have to be the life of the party; but you must be able to be comfortable at the party. Being an, introvert, and sleepwalking through life is a, failure symptom.

3. Are you drinking more than 2 drinks daily?
Drinking heavily brings on a waking sleep. Drinking affects your ability to think straight and handicaps the drinker. You will not be able to contribute fully in staff meetings, argue sensibly, plan or be proactive if you are under the influence of alcohol and thus could become a, failure.

4. Extreme extroverts

“I always thought I was an extrovert until I became a theatre major. Then I realized I just didn't like silence.”
― Cora Carmack, Losing It

Do you count the day lost if you did not attend a dinner party, go to a movie theater, dancing at a club or hanging out with friends? To be successful you need time alone to plan, to be creative and to ponder your next move.

5. Having no goals could lead to, failure

Dr William Menninger says “a fellow must know where he wants to go, if he is going to get anywhere”

No goals are bad enough but low goals are worst. Is your goal to just keep your job and make just enough money to pay your bills? Is it to live to retirement and then collect social security? Or is it to be the top player in the “candy crush” video game?
The bible says “people without a vision will perish”. Not necessarily physical death, but spiritual death. It is exhilarating to work towards a goal. Happiness is defined as working towards a goal.

“We are at our very best, and we are happiest, when we are fully engaged in work we enjoy on the journey toward the goal we've established for ourselves.”

The great leaders and legends of our time, all had goals, vision, mission and as they achieved one goal, they started on the next.

10 Signs You Are Going To Be A, Failure

You love wasting money and expect your parents to foot the bill. …

You are not disciplined. …

You don't finish what you start. …

You love playing the blame game. …

You don't believe in yourself. …

You don't set goals. …

You care too much about what others think. …

You don't take care of your health.

Join me for a Free webinar on how to set and achieve clear goals, how to create vision and mission statements, how to motivate your staff to excel and how to create influence.

<a href=”http://blog.myhelps.us/wp-content/uploads/2014/12/register-now.jpg”>

Additional Resources

10 Tips to Achieve Anything You Want in Life

http://blog.myhelps.us/how-to-set-strong-goals/

Transform Your Mind Personal Development podcast.

emotional intelligence, Entrepreneur, Leadership Coaching, Life Coaching, Personal Development Podcast, Podcast

How to Develop Emotional Resilience At Work

October 26, 2021 Myrna Young

Emotional intelligence, can be measured but, emotional resilience, is how you emotionally utilize all those components to say – okay life is throwing me a bit of a curve ball at the moment. How do I work with it? I don’t like the situation that I find myself in, but what do I do? If you don’t do anything you’re going to fall over and that’s not being, resilient.

My guest today is Robin Hills, author of The Authority Guide to Emotional Resilience in Business: Strategies to Manage Stress and Weather Storms in the Workplace.

Robin has over 35 years business and commercial experience, helping executives and leaders develop, emotional resilience, through increased self-awareness and understanding of others.

Book: The Authority Guide to Emotional Resilience in the Workplace

Listen to the full episode Here:

https://pdcn.co/e/https://chrt.fm/track/897G7/www.buzzsprout.com/1761155/9437949-how-to-develop-emotional-resilience-at-work.mp3?download=true

Robin’s focus is on supporting personality and behavior in business, based on the everyday application of, emotional intelligence. He is the director of Emotional Intelligence (E.I.) for Change. A company specializes in training, coaching and personal development focused around, emotional intelligence, positive psychology and neuroscience.

His educational program on, emotional resilience, and, emotional intelligence, are used in educational establishments in South Africa, India, as well as over 5000 students in 125 countries.

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Introduction to Emotional Resilience

Myrna: Emotional Intelligence, and, emotional resilience, in the workplace is a big topic, because we know that a lot of our stressors come from working with people in the workplace. It’s not necessarily your spouse or your children or immediate family, but in the workplaces where we have the most stress and learning how to maneuver that with, emotional intelligence, or, emotional resilience, is actually a great skill.

Myrna: What does, emotional resilience, really mean and what was your journey into becoming an expert at it?

Emotional Resilience Starts Building at Home

Robin: I just want to say that, emotional intelligence, or, emotional resilience, in the workplace is going to be affected by what’s going on with your partner, what’s going on with your children, what’s going on at home, because these are going to drive your, emotions. So that when you’re at work, you don't leave those, emotions, in the trunk of your car, you don’t leave them in the parking lot, you take them into work with you and they’re going to influence the way in which you engage with people.

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What Is Emotional Intelligence?

Emotional Intelligence, is the way in which you utilize your thinking with your feelings in order to make good quality decisions and build up authentic relationships. If you are awash with unpleasant, emotions, because of circumstances that are happening outside of work, you're not really going to be in a good place, to have a jolly happy relationship with the people that you work with; particularly if you undergo levels of conflict with them and that’s going to mean that you’re not necessarily going to make the best decisions.

Those with a higher degree of, emotional resilience, can handle the stresses that come with daily life more effectively and calmly. They are also able to manage crises more easily. Fortunately, emotional resilience, is a trait that can be developed. In fact, it's a trait that is worth developing for many reasons, not the least of which is that it can transform your life and your experience of, stress in the workplace.

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Transform your Mind Podcast Index

How to Build Your Emotional Resilience

How did become an expert on, emotional intelligence? I was doing a sales job (a very high pressured sales job) within the pharmaceutical industry in and around the teaching hospitals of Central London and I recognized that my, emotions, drove the way in which I engaged with people. Interestingly enough their, emotions, drove the way in which they engaged with meat the time, that was at the end of the last century where nobody had heard of, emotional intelligence.

It wasn’t until the mid 90's when the first books were published on, emotional resilience, that I suddenly realized, this was what I‘ve been searching for all my life. I asked my self what can I do in terms of working with this idea and concept?

At the time I hadn’t got much more experience than a lot of sales experience and a bit of management experience. So, it was really a case of building that experience, just getting more experience working with people, influencing, persuading people and understanding how they engage.

Myrna: A lot of times, emotional intelligence, has to do with learning to navigate that situation because a lot of times, nothing is wrong with you, but you have a boss or someone that you have to learn to intelligently deal with them.

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Emotional Intelligence Test

Myrna: Is there an, emotional intelligence test?

Robin: The word “test” is not quite right, but people call it a test. Let’s go along with this, I prefer to call it an assessment or an inventory. because a test, it implies that there are right answers and there are wrong answers.

However, I will say that the word test is widely used when we’re talking about, personality tests, and a lot of psychologists will refer to their instruments as tests. So, the answer to your question is – yes, there are quite a few, assessments, or, emotional intelligence test. Some look at measuring abilities, some look at measuring competencies and some mix the two together.

My preference is to look at one that mixes the two together and I’m a great fan of what’s known as the, EQI 2.0, the Emotional Quotient Inventory 2.0. There are other good, emotional intelligence tests, available, but I like that one because it’s got a 360 view.

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Personality Assessment Test

The, EQI 2.0, generates a leadership report and there are a wide variety of norms which means that we can select out western managers who are middle aged, between 30 and 40 and identify how people perform against that group.

We can look at a South African norm and see how people perform against that group. The, EQI 2.0, is the most widely used, assessment test, across the world.

Myrna: What exactly are you looking for when you’re doing this, emotional intelligence test?

Robin: Ideally, we’re looking for a sweet spot which is about seven or eight points which suggests that there’s room for improvement, but people have got that level of competency – that ability when it’s appropriate and when the circumstances are right for them to express themselves in that way.

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The Authority Guide to Emotional Resilience

Myrna: In your book “The Authority Guide Emotional Resilience in Business”, you’re combining, emotional intelligence, and, emotional resilience. How are they related?

Robin: Really interesting question because surprisingly, emotional resilience, itself is not a part of an, emotional intelligence, framework. Resilience, is about sticking to something to a certain extent that is measured in the, emotional intelligence assessment.

What we need to do is just to understand what, resilience, is. It’s a component of, stress management. Stress management, is part of, emotional intelligence, particularly if you’re looking at the, EQI 2.0, inventory. It will measure how you, manage stress. it will look at your, stress tolerance, to a certain extent that could be called your, resilience.

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How to Build Your Resilience

If we look at what, resilience, is, resilience, is not what most people think. It’s not about bouncing back, that’s not what, resilience is. Resilience, is having a realistic understanding of the situation that you find yourself in and accepting that things cannot always be brilliant all the time.

Having a kind of realistic optimism that life is good, life is meaningful – that’s an important component of, resilience. Then it’s having the adaptability, the flexibility and the creativity to make the most of the situation and put things to different uses in order to help you to grow and develop through the situation that you find yourself in.

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How Emotional Intelligence and Emotional Resilience Differs

Now a lot of those can’t be measured in the same way that, emotional intelligence, can be measured but, emotional resilience, is how you emotionally utilize all those components to say – okay life is throwing me a bit of a curve ball at the moment. How do I work with it? I don’t like the situation that I find myself in, but what do I do? If you don’t do anything you’re going to fall over and that’s not being, resilient.

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Mental Health is a component of emotional resilience

I think it’s also important to say here that people have got to look at their, mental health. If people are undergoing severe, mental health, issues there is absolutely nothing wrong with that. They’ve just got to seek the support that they need whether it’s clinical or medical support. It could be support from family or friends or a therapist.

It’s getting the support that they need to see them through that awkward patch. There is nothing wrong with having a, mental health, issue.

Myrna: Let’s transition into, stress, your book also deals with, stress. It’s part of the title. What are some of the, strategies to reduce stress, in the workplace using, emotional resilience?

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Using emotional resilience for stress management

Robin: I think one of the easiest and quickest ways to reduce, stress, is to understand your, emotions, and to recognize what, emotions, you are feeling and the impact that they are having upon you. Now, emotions, are emotions. There’s a lot of nonsense said about positive and, negative emotions. We can’t label, emotions, as positive or negative.

We’re experiencing, emotions, for a reason and the important thing is to understand the information that these, emotions, are trying to convey to us. If we’re feeling angry why are we feeling angry? What is it that we need to do in order to work with that anger?

A negative way of utilizing that anger is to bottle it up, and let it get worse or to go and take it out on the wrong person (your partner, your children, the cat or your subordinates in the workplace). That is not effective, stress management.

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How Leaders Use Emotional Intelligence

Myrna: If I’m a leader with, emotional intelligence, I would understand that change is a process and I wouldn't get upset if there’s a lot of push back from people who are objecting to change. I would understand that it’s a process and sooner or later they will accept change. In the meantime, how do I guide them?

Robin: I think the most, emotionally intelligent, way of dealing with change is finding out what everybody needs and what everybody wants, because some people will need a lot more guidance than others. What I need will be different from what you need.

A good leader will actually adapt what they do and how they communicate with staff. A lot of leaders don’t have that time and are not prepared to put that level of investment into their employees.

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Emotional Intelligence and Stress Management

Myrna: Can you use, emotional intelligence, to, reduce stress? Is there a way you can think your, stress, away?

Robin: Yes, but to a certain extent. It’s also all about, self-awareness; it’s a fundamental component of, emotional intelligence. So, it’s having this knowledge about yourself:

What are you good at,
Are you utilizing your strengths,
Do you know your liabilities,
What are the obstacles that usually prevent you from succeeding?

I‘m not a great advocate for working with liabilities and weaknesses and trying to change them. I look at what you are good at? What makes you really special? I try and get more of that good stuff because if you can do it well, strangely enough all those weaknesses and liabilities disappear.

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Using Emotional Resilience to Manage stress at work

Myrna: When you’re at work, the things that you can control is yourself. You can’t control someone else, you can’t control the situations. If your company decides to move their headquarters and go to a different state there’s nothing you can do about that. All you can do is use your, emotional intelligence, to decide whether you’re going to go or you’re going to stay.

Myrna: Tell our listeners about your book.

Robin: My book is called the “Authority Guided to Emotional Resilience in Business Strategies to Manage Stress, and Weather Storms in the workplace” and of course it can be found on Amazon. I was very pleased for it to be published under the authority guide series, because it actually shows the level of authority behind the messages that are within the book.

But, if people are not interested perhaps in reading a book, I‘ve actually converted the book into an online course.

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Emotional Intelligence for change Course

You can actually go along and watch short little videos around each of the topics. You can look at those in terms of self-paced learning, so that’s another alternative. If people go to courses.ei4change.com, you’ll be able to find the course there. People can download, and get a free, Emotional Intelligence Book.

Additional Resources

Ten Characteristics of a Great Leader

Here is some background info on Vin.

Show Notes

What is this secret sauce?

How do people get traffic from social news sites?

Here are the top 5 social news sites:

Growth Hacks, for Entrepreneurs

Additional Resources

Case Study employee, feedback

The Sandwich Model of Giving, Feedback

Offer Constructive, Feedback

Acres of Diamonds

Finding your diamonds in your back yard

Searching for what you already have

We are are all diamonds

Show Notes:

Here are the 4 Techniques to change your emotions and outsmart your brain.

• How can we use our heart and brain to control our emotions?

Here are 5, Behaviors, that are usually automatic.

How can you bring awareness to these, behaviors, and interrupt your pattern?

These are a few ways to remove old conditioning and, transform, behavior, in your personal life:

• Podcast interview Questions Transform Your Mind Podcast

Emotional Transformation Therapy (ETT),

HOW DOES ETT WORK in TRANSFORMING, BEHAVIOR?

Additional Resources

Here are 5 Ways you can Improve your, Bait:

1: Use Your Attire as your, Bait, What to wear to an interview.

2: Your Profile picture is also your, bait

3: The entire package or, appearance, is your, bait.

4: Your Business card, your Website, and your Printed Materials is also your, Bait. If you want to convey success, then you have to dress for success.

5: Your Speech – how you speak is also, bait

Additional Resources:

Who is your favorite team player?

Sales team player

Who Is a Team Player?

Team Players, motivates unity in the workplace

Teamwork and Team Players offer differing perspectives and feedback

Additional Resources

Running your, sales meetings, life Pre-game

How do you, coach, During the game

How does your, sales teams, handle Halftime

How do you, coach, the Post-game

Coaching your team

An, inception, story

How to Care for your, Inception, or, Thought, seeds.

Inception of thought seeds

Here are 5 symptoms of, failure. 1. Sleeping too much is a symptom of, failure.

2. Are you an, Introvert, or an Extrovert

5. Having no goals could lead to, failure

10 Signs You Are Going To Be A, Failure

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Introduction to Emotional Resilience

Emotional Resilience Starts Building at Home

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What Is Emotional Intelligence?

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How to Build Your Emotional Resilience

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Emotional Intelligence Test

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Personality Assessment Test

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The Authority Guide to Emotional Resilience

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How to Build Your Resilience

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How Emotional Intelligence and Emotional Resilience Differs

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Mental Health is a component of emotional resilience

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Using emotional resilience for stress management

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How Leaders Use Emotional Intelligence

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Emotional Intelligence and Stress Management

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Using Emotional Resilience to Manage stress at work

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Emotional Intelligence for change Course

Additional Resources

A Personal Development Blog and Podcast

4: Your Business card, your Website, and your Printed Materials is also your, Bait.

If you want to convey success, then you have to dress for success.

Here are 5 symptoms of, failure.

1. Sleeping too much is a symptom of, failure.